At the Geneva Motor Show 2015 Cadillac was unveiling two European premieres: the first-ever ATS-V offered in sedan and coupe forms as well as the third generation CTS-V, the most powerful model in the brand’s 112-year history. These high performance additions make the Cadillac range the most exciting and relevant to date.
Johan de Nysschen, President, Cadillac and Uwe Ellinghaus, Chief Marketing Officer, Cadillac present the new performance cars for the first time to a European audience at the Geneva Motorshow 2015. They also discuss the new brand claim, ‘Dare Greatly’, and the future product offensive of Cadillac.